Twitter today announced it is collaborating with Disney and People to live stream exclusively a special Rogue One: A Star Wars Story event. The live stream, hosted by People, will feature the debut of never-before-seen content from Rogue One followed by a Q&A with the director and cast members from the film. Live coverage will start on Friday, December 2nd at 10am PT, streaming from a surprise location.
The live stream will be available worldwide to Twitter’s logged-in and logged-out audience on Twitter and connected devices and can be found at RogueOne.Twitter.com, in Twitter Moments and through @StarWars and @people. The experience will give Star Wars fans a sneak peek of the highly anticipated film ahead of its December 16 release date, and will include behind-the-scenes commentary during a live discussion with Director Gareth Edwards, Lucasfilm President and Producer Kathleen Kennedy, and cast members including Felicity Jones, Diego Luna, Ben Mendelsohn, Donnie Yen, Mads Mikkelsen, Alan Tudyk and Riz Ahmed.
The Q&A will be hosted by People’s Deputy Editor, JD Heyman. Fans can submit questions on Twitter for the cast to answer during the event by Tweeting with #AskRogueOne. Fans can also Tweet with the following hashtags and a Star Wars Twitter emoji will automatically appear: #RogueOne, #DeathStar, #StarWars and #StarWarsRogueOne. Here’s what Anthony Noto, COO at Twitter, had to say about this event in a statement.
“People come to Twitter to see what’s happening in the entertainment world, and the conversation about movies, especially Star Wars, is constant on Twitter. Our collaboration with Disney and People will give fans fresh and exciting live Star Wars content that they can view and Tweet about all on the same platform.”
From Lucasfilm comes the first of the Star Wars standalone films, Rogue One: A Star Wars Story, an all-new epic adventure. In a time of conflict, a group of unlikely heroes band together on a mission to steal the plans to the Death Star, the Empire’s ultimate weapon of destruction. This key event in the Star Wars timeline brings together ordinary people who choose to do extraordinary things, and in doing so, become part of something greater than themselves. Here’s what Ricky Strauss, President, Marketing, The Walt Disney Studios, had to say in his statement.
“Disney and Lucasfilm are always seeking out innovative ways to tell great stories and engage with fans around the world. We’re thrilled to join forces with Twitter and People to create this can’t-miss Rogue One event that gives Star Wars fans a behind-the-scenes peek at one of the most talked-about movies of the year.”
People is also releasing a special newsstand edition on Nov. 30 called Star Wars: The Secrets of Rogue One, featuring a VR bonus including goggles, in addition to the original People Special — Rogue One: A Star Wars Story, which is premiering Nov. 30 on the People/Entertainment Weekly Network (PEN). Here’s what Jess Cagle, Editor in Chief, People, had to say in a statement.
“People is thrilled to participate in the celebration of the latest release in the iconic Star Wars franchise. We have been covering Star Wars since the very first film hit theaters in 1977; our audience can’t get enough of it.”
Rogue One: A Star Wars Story is directed by Gareth Edwards and stars Felicity Jones, Diego Luna, Ben Mendelsohn, Donnie Yen, Mads Mikkelsen, Alan Tudyk, Riz Ahmed, with Jiang Wen and Forest Whitaker. Kathleen Kennedy, Allison Shearmur and Simon Emanuel are producing, with John Knoll and Jason McGatlin serving as executive producers. The story is by John Knoll and Gary Whitta, and the screenplay is by Chris Weitz and Tony Gilroy. Rogue One: A Star Wars Story opens in U.S. theaters on December 16, 2016.